3 short profiles that will dramatically boost your business’s growth

Oct 2, 2010

Sometimes it’s important to know you know a thing. To grow your business, here are three things you need to know you know. Spend no longer than one minute on each (that gives you about 10 seconds to complete each line below), writing down exactly what comes to mind immediately, then pass your responses to a colleague to review and comment:

Your perfect client / customer

What are the five things that make (for you) a perfect client or customer?

1. ________________________________________________

2. ________________________________________________

3. ________________________________________________

4. ________________________________________________

5. ________________________________________________

Your perfect competitor

What are the five things that would most make for a fearsome direct competitor?

1. ________________________________________________

2. ________________________________________________

3. ________________________________________________

4. ________________________________________________

5. ________________________________________________

Your perfect employee

What are the five things that an employee must have to ‘fit’ with your organization?

1. ________________________________________________

2. ________________________________________________

3. ________________________________________________

4. ________________________________________________

5. ________________________________________________